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The Power of Role: Lessons from the Stanford Prison Experiment
Picture: https://www.bbc.co.uk/programmes/w3ct1x8t Imagine signing up for a simple experiment—two weeks of role-playing, nothing more. You’re either a “prisoner” or a “guard” in a mock prison. At first, it sounds like an interesting game, but then something happens. The roles begin to blur, and suddenly, you’re no longer just playing. Power dynamics take over. The guards
- Published in Impressions from Time
Why Two Marshmallows Are Better Than One
Picture Credit: https://www.minigrey-blog.com/the-marshmallow-test/ In the 1960s, psychologist Walter Mischel conducted a now-famous experiment at Stanford University that would come to be known as the “Marshmallow Test”. The premise was simple but intriguing: children were placed in a room and offered a single marshmallow. They were told they could eat it right away, but if they
- Published in Impressions from Time
3M’s Post-it Notes: An Accidental Innovation
Picture Credit: https://shorturl.at/EV5V1 In 1968, Dr. Spencer Silver, a scientist at 3M, was working on developing a strong adhesive for aerospace applications. However, his experiment didn’t quite go as planned. Instead of creating a powerful adhesive, Silver ended up with a weak one that could stick lightly to surfaces without leaving residue and be easily
- Published in Impressions from Time
Positive Feedback: Insights from Dr. Eveline Crone’s Research
Picture Credit: https://shorturl.at/rRtxg Feedback plays a crucial role in shaping behavior, guiding learning, and fostering development, but how it is delivered can significantly impact its effectiveness. The work of Dutch neuroscientist Dr. Eveline Crone sheds light on the profound influence that positive feedback has on adolescents’ cognitive development and learning processes. Her research offers valuable
- Published in Impressions from Time
The Story of the Volkswagen Beetle
Picture Credit: https://shorturl.at/26YOq The Volkswagen Beetle’s journey from concept to cultural icon is a fascinating tale of innovation, resilience, and reinvention. The story begins in 1933 when Adolf Hitler, during the rise of the Third Reich, sought to develop a “people’s car” (Volkswagen) that would be affordable and accessible to the average German family. Hitler’s
- Published in Impressions from Time
Zeigarnik Effect: The Story of Unfinished Business
Picture Credit: https://shorturl.at/1Zrqm In the 1920s, Bluma Zeigarnik, a graduate student in psychology, made a casual observation that would spark a groundbreaking discovery. While dining at a café in Vienna, Zeigarnik noticed something curious about the waiters: they had an uncanny ability to remember the details of orders in progress, but once the orders
- Published in Impressions from Time
Birth of the Mobile Phone: The Motorola DynaTAC
Picture Credit: https://shorturl.at/q8HLu “Joel, this is Marty. I’m calling you from a cell phone, a real handheld portable cell phone.” This public mobile call made in 1973 by Martin Cooper, a Motorola executive, forever changed the world of communication. The device used – Motorola DynaTAC. This pioneering moment in communication was more than just
- Published in Impressions from Time
The Story of Sony Walkman: Redefining Personal Entertainment
In the late 1970s, music consumption was primarily a communal experience, enjoyed through home stereo systems or portable radios. However, in 1979, Sony revolutionized this scenario with the introduction of the Walkman, a portable cassette player that transformed how people listened to music. This innovation not only redefined personal entertainment but also became a cultural
- Published in Impressions from Time
Kodak’s Digital Camera: A Missed Opportunity
In 1975, a young engineer named Steve Sasson at Eastman Kodak made a discovery that would have profound implications for the world of photography and beyond. Sasson invented the first digital camera, a device that captured images using a solid-state electronic sensor rather than film. This remarkable innovation marked the dawn of digital photography. However,
- Published in Impressions from Time
The Airbnb Story: From Air Mattresses to a Global Phenomenon
In 2008, two friends in San Francisco, Brian Chesky and Joe Gebbia, found themselves struggling to pay their rent. Around the same time, a design conference was being held in the city, causing a shortage of hotel rooms. Recognizing an opportunity, Chesky and Gebbia decided to rent out air mattresses in their apartment to conference
- Published in Impressions from Time